Kate Good Consulting
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Showing posts with label AIM. Show all posts
Showing posts with label AIM. Show all posts

Tuesday, March 17, 2009

Free Conference Admission for Laid Off Executives

Check this out....I think this is a great gesture for our industry! - Kate

Free Admission to AIM Conference for 10 Laid Off Executives – CallSource Sponsors Executive Education Giveaway

Career counseling also available onsite to winners.

DENVER, CO – To meet the career training needs of the industry, ten recently laid-off multifamily executive-level professionals will win free admission to the 2009 Apartment Internet Marketing (AIM) Conference. Executives and managers who were formerly employed by a multifamily investment or management firm and recently laid off may now apply now at: http://aimconf.com/career. The application period for the “Career Transitions” giveaway closes on April 3, 2009.

The winners will be selected randomly to receive free admission to this year’s AIM Conference, regularly $595 per person. CallSource, a leading provider of call-tracking technologies and advisory services, is sponsoring the AIM Career Transitions giveaway. The 2009 AIM Conference will be held in Denver, CO from April 29 – May 1, 2009 at the Denver Marriott City Center.

Career counseling services will be available to the giveaway winners. Shirley Levey from Liberty Executive Search will be available to provide one-on-one executive career counseling to the winners.

To apply or to recommend someone to the giveaway, please visit http://aimconf.com/career.

The complete AIM 2009 Conference agenda is now available online. To register please visit: http://aimconf.com/register.

CONTACT:
Conor Lee
Producer, AIM Conference
Joshua Tree Internet Media, LLC
415.412.3761 cell
conor@jtimedia.com

Monday, February 2, 2009

Are we having fun yet?

At the AIM Conference in April of 2008 I attended the keynote speech delivered by Bob Parsons who leads the quirky team at GoDaddy.com. He closed his interesting, and at times alarming speech, with a quote from his younger brother (forgive me, he did not mention his brother's actual name). “We are not here for a long time, we are here for a good time.”

Many of us can find the fun in our personal lives, but what about our professional lives?

In the past year, my speaking schedule featured presentations at a number of company retreats. In fact, I checked my past calendars to discover that in the first 5 months of 2008 I spoke at more company retreats than I did in any other year since I began speaking 10 years ago! I have joined companies for beach get a ways, rock star parties, award events, mountain retreats, island fun and even a Mexican corporate vacation.

Sandwiched between the reports of job losses and foreclosures on the the morning news, there was a story about a study that was done on cows. The researchers discovered that cows that were verbally greeted each morning, stroked on their faces, and spoken to over and over again in a very positive tone, produced more milk than cows that were not spoken to or touched. Do you think this is true for humans? I do. The only problem is that in the work place, if you stroke a team member you will probably be sued! So give them the well deserved pat on the back instead and use your positive tone when speaking to your team. During this time, you should see people enjoying the fun and getting more work done.

While speaking at company retreats, I’ve seen smiles on faces and more company loyalty that seems to have been missing over the past few years. Bravo property management companies! Managing an apartment community is hard work in this economy and often a thankless job. Your team members feel a lot better about the job they are doing when rewarded with something fun to look forward to. It may seem like an easy event to cut out of your budget, but it could end up costing you too much. Let’s keep this positive fun trend going, and if you need a speaker for your retreat, call me at (480)888-5028! I promise to add to the fun with my humor and enthusiasm. And, we will get leasing rolling again in a slow economy.

Monday, December 22, 2008

Pod Hog

I stumbled into the Apple Store while out Christmas shopping today and noticed there is a new Nano that my pod collection is lacking. Yes, I said collection. I actively maintenance and use three IPods. I love my ITouch because I can load a bunch of pictures, games and videos so it makes a good companion for my travels.

While flipping through some of the files on my ITouch I found the first Podcast ever created for the apartment industry. It was shot in about 1 hour by Elise, daughter of Mike Mueller (Vaultware CEO). What is so cool about this effort is that she was still in high school at the time. I hosted the Podcast along with Toni Blake and laughed the whole time (as you always do in the company of Toni Blake). This experiment was to prove the easy and usefulness of technology for marketing apartments.

Today when I click on property Web Sites, You Tube and FaceBook pages for apartment communities I see great use of video. Anyone can buy a Flip Video, shoot something fun and then plug it into your computer to create a captivating video. Next step, publish it so the world will know more about your apartment community. This is such a low cost marketing idea I don't know why we don't see more video.

Ok, ok....do you want to see the first apartment Podcast? Click here (and no comments on the big hair please!) http://video.google.com/videoplay?docid=8611820949239419842&q=source%3A006601590604224603136&hl=en