We are in a knowledge economy. We must stop providing information to clients and provide value. The question is, what is valuable to your customer? This is a very individual and often subjective answer. For example, a washer and dryer may be valuable to a mother with two small children but would not rank at the top of a busy professional’s need list.
Another item of value may be the service that you provide. I can say with certainty that any customer who is looking to us after renting a private home in the shadow market will find our 24 maintenance guarantee to be a item of value.
Subscribe to:
Post Comments (Atom)
Posts
No comments:
Post a Comment